EMURGO is the official commercial and venture arm of the Cardano Blockchain, a smart contract platform with advanced security assurance - Currently Top 3 of decentralized smart contract platforms and Top 10 of all cryptocurrencies on CoinMarketCap.
As a founding member of the Cardano protocol, EMURGO develops, supports, and incubates commercial opportunities and helps integrate businesses into the blockchain ecosystem.
Our vision is to become a pioneer of the trading revolution, and to create a sustainable, long-lasting business enterprise. Our values are trust, teamwork, laser focus, grit and decisive action taking.
Why should you consider joining us?
- Be a pioneer and blaze your path in a rapidly evolving industry
- Unparalleled learning, with both professional and personal growth opportunities
- EMURGO is financially stable and well placed for sustainable expansion
, one of the most used wallet in the Cardano ecosystem with more than 500,000 active users , Global learning solutions company bringing Cardano Blockchain Education to businesses and developers
What you'll be doing
- Media Planning Strategy & Performance Optimization
- Monitor the media effectiveness and generate learnings for media planning, accountable for digital reach & conversion optimization
- Maximize Return on Advertising Spending (ROAS) across paid digital channels and develop ongoing reports to measure and performance media ROI
- Brief agency/in-house designer to carry out AB testing on content to drive traffic, engagement & conversion
- Website Management
- CMS Updating Site with new content
- Analyse data, social listening and lead social insight & idea generation
- SEM optimisation by leveraging the most effective and efficient search keywords that will optimize our traffic to website * Plan, execute & analyze social media platform
- Responsible for social media content management: content development, content posting, respond to any queries and comments in social media
- 4+ years of working experience in media/performance marketing
- Proven working experience in digital marketing and social media (in agency or startup is a plus)
- Hands-on experience with running marketing campaigns and using digital platforms and campaign management tools (Facebook Ads, Google AdWords etc.) to optimize our performance marketing
- Good knowledge of digital marketing principles such as funnel optimization, UX, A/B test, with the knowhow to derive consumer insights
- Understanding on site pixel installation, website tagging and retargeting methods for social media and brand sites is a plus
- Experienced in WordPress and optimizing landing pages
- Works well with deadlines, under pressure and handles interruptions / ad-hoc requests well; sound project management and coordination skills, agile to changes and willing to take challenges
- Attention to detail and ability to work in matrix background and pull resources / support from multi-functional team
- Ability to navigate ambiguity and solve complex problems by combine excellent analytical skills with a hands-on entrepreneurial "do-er" mentality
- Experience working in a cross-cultural global team
- Strong communication skills - able to convey complex ideas, create alignments, and manage difficult conversations
Emurgo