Job Qualification:
- Exceptional time management skills; ability to organize, prioritize, and manage multiple projects with overlapping goals and objectives
- Ability to influence and interact with senior management
- Adaptable and flexible; responsive and resourceful in a fast-paced, quick turn business model
- Experience with digital marketing and online sales
- Deliver sales revenue as per-budget across all reginal Foot Locker Digital Flagships
- Manage marketing budget spends for each ecommerce channel in collaboration with Performance Marketing Team
- Work in conjunction with Merchandise team for product assortment and launch or promotional calendar
- Work with brand merchandise teams for allocation by ensuring the right SKUs available with the right depth for each channel.
- Manage onsite product placement and hierarchy for conversion optimization
- Identify revenue and brand opportunities on products and provide feedback to brand teams
- Manage end to end reporting of ecommerce channels: Sales, SOH, sell-through, conversion rate & traffic.
- Work with relevant analytics tools to identify competition analysis and develop strategy to stay ahead
- Work with digital performance marketing team for result campaign, SKUs information (traffic) on each marketing channel
- Collaborate with CRM team to create strategy for cross-sell both onsite and offsite.
- Oversee customer centric KPIs such as time to delivery, nil picks and customer service response rates and work with operations to make sure these are being adhered to Overall E-commerce sales
- Traffic and conversion for Digital Flagship and third party sites where MAA is driving traffic through marketing spends
PersolKelly