Job Responsibility * Lead Management
- Generate outbound leads, analyze & and qualify leads in order to verify potential for Sales Team
- Nurture open and cold qualified leads until ready for handover to Sales Team
- Generate, create, analyze & follow up leads in C4C
- Derive lead generation activities from annual strategy and propose new ways of finding prospect and new ways of generating leads
- Monitor, measure, analyze and report lead quantity and quality e.g. lead source effectiveness and efficiency, conversion rates for continuous improvement of lead management
- Monitor lead follow-up through close collaboration with Sales Team
- Maintain data quality for leads in C4C
- Serve as contact point for leads generated from Regional in SG or HQ in Germany
- Responsible for lead reports for Sales Team and Management
- Marketing
- Responsible for marketing activities include coordinating communication materials (flyer, publications, social media etc.), events & trade fairs, physical seminar, webinars, marketing budget etc
- Serve as contact point to Regional marketing/HQ marketing department
- Responsible for market analysis, consumer insights, competitors and market dynamics
- Adapt and localize marketing materials, including translation
- Plan and organise events such as exhibitions, technical seminars and other events
- Responsible for public relations matters in order to enhance corporate image and branding
- Responsible for corporate brand and identity of company
- Any other task assigned by General Manager
CHARACTERISTICS
- Customer oriented and service mind
- Sense of prioritization & urgency amidst multiple and shifting demands
- Professional Team player
- Eager to do more than expected and highly motivated
- Initiative and proactive in following through and completing tasks. Outcome oriented.
- Growth mindset: seeking improvement
- Organization, Planning and Time Management
- Able to multi-task with attention to details
- Communication and collaboration
- Problem solving and hands on
- Creative, independently working, and self-initiative
- Bachelor’s degree or Diploma or equivalent in Business Administration, Marketing, International Business or related disciplines
- 4 years’ experience in similar role and similar environment/related field, MNC business preferably within a matrix structure and a fast-paced environment
- Very good command of English – both spoken and written
- Knowledge in design software such as Adobe Ilustrator, In design, Photoshop
PersolKelly