Responsibilities:
- Develop, implement, and track marketing programs such as social media, emails, digital campaigns, events, and partners
- Support the team to analyze and report on the performance and efficiency of campaigns
- Support the team to conduct market research and analyze trends to identify new marketing opportunities
- Develop and create marketing materials and ensure brand guidelines are met
- Write, proofread, and edit creative and technical content
- Work with external agencies and vendors to execute marketing programs
- Proven experience as a marketing specialist or a similar role at least 3 years
- Thorough understanding of marketing elements (including traditional and digital marketing such as /Social media, etc.) and market research methods
- Have the basic knowledge for digital marketing such as SEO, SEM, Social Media, Email Marketing, Content Marketing, etc
- Demonstrable experience in marketing data analytics and tools
- Solid computer skills, including MS Office, Google Workspace, and familiarity with marketing software is a plus
- Well-organized and detail-oriented
- Strong analytical skills
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- BSc/BA in marketing, communications, or equivalent
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